Stella Please - Supporting Hospitality with Kindness

01/03/2022

More Support 

After the great success of Stella Tips, Stella Artois will be supporting the hospitality industry once again. Let us introduce Stella Please…

How it Works

The mechanic is very simple: we want to encourage customers to treat bar staff with kindness. Every time a customer asks for a “Stella, Please”, we will donate 10p to Hospitality Action across 4,000 UK wide Stella Artois stockists.

The campaign closes when we reach £150k.

Our donation will provide 300 x £500 family grants supporting hospitality people in hardship with money for food and fuel.

An Industry in Need

  • 12% of the licensed industry has permanently shut their doors (Statista 2022)
  • 700 000 hospitality jobs have been lost since March 2020 (Caterer 2021)
  • 4/10 people in hospitality wanting to change industries (Propel, Jan 2022)

We hope this campaign brings the boost the industry so desperately needs.

Would you be interested in taking part? Get in touch with your account manager to find out more! 

Launching 16th of March 

Engaged participants so far: J.D. Wetherspoon, Greene King, Whitbread, Matthew Clark, Hard Rock Café and Shepherd Neame

#StellaArtois