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More about Beer Pro

Become a Beer Pro!

Beer Professional is an award-winning e-learning course created for anyone involved in serving and selling beer.

It is a blend of:

  • bespoke videos,
  • theory,
  • interactive exercises and
  • Check Your Knowledge tests. 

Beer Pro is designed for all levels of bar staff, from new starters who know very little about beer, to experienced staff who would benefit from a refresher course.

Elevate Your Customer's Experience

Investment in bar staff training and retention has never been more important.

Professionally trained bar staff who deliver an exceptional guest experience:

  • generate repeat purchases,
  • increase footfall and
  • build a business’s reputation.

Pub Certificates are available to display in your pub with bespoke certificates that can be downloaded from the platform to show your team are Beer Professionals.

Award-Winning Course

Beer Pro won Course of the Year 2021!

There are 5 Beer Pro modules, each designed to ensure every guest receives an exceptional beer experience.

Every topic starts with a “Why do I need to know this?” page which outlines the benefit to the bartender, as well as the business.

In every module, you'll receive:

  • links to useful documents,
  • additional resources, and
  • Check Your Knowledge questions.

Beer Pro Club Benefits

All Beer Professionals are automatically part of the Beer Pro Club and will receive monthly updates including include top tips, free resources and industry news.

Beer Pro 2 is coming soon! 

Beer Pro’s training expert, Annabel Smith, is writing the level 2 programme for Beer Pro which among other things will focus on Beer styles and food pairings.

As a BBG customer, you'll be able to enrol all of your team for the year and not just up to 10.

Register your interest below and discover how Beer Pro can help you to increase footfall, drive sales and customer retention at your venue.


Register Your Interest

Pop your details in the form below and a Beer Pro Representative will be in touch to help facilitate setting up your membership.