Introducing PERFECT SERVE by Stella Artois.
The PERFECT SERVE campaign will ensure that your customers are getting a perfectly poured Stella Artois and Stella Artois Unfiltered, every time.
Customers rate their pint poured at your venue, and then get cashback to enjoy their next pint on us.
The PERFECT SERVE campaign drives not only quality, but also drives footfall and revenue for your venue.
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1. The Pour: Pour at 45° and allow the foam to spill over the top of the Chalice. This gives your customers a visual cue that the pint is topped all the way up.
2. The Skim: Use the skimmer to slice the excess foam off the top. This creates a smooth foam barrier that locks in the CO2 bubbles that gives Stella Artois its distinctive fresh flavour.
3. The Presentation: Present your perfect pint of Stella Artois and reinforce its legacy.
Check out our video below on how to pour the PERFECT SERVE.